WELCOME TO
V!VA DOWNTOWN REDDING
A National Main Street Organization

We are a volunteer, non-profit group dedicated to enhancing the cultural, social and economic development of Downtown Redding. We bring life to the heart of Redding through innovative projects, programs and partnerships. Viva encourages your involvement.
Be a part of this. Join one of our Volunteer Groups.
Downtown Redding is projecting a vibrant, healthy community, centered around investment and preservation. We want to protect and enhance the unique character of our city and its citizens.
Take a look, and Donate to Viva's Join & Support Program.
Viva Downtown Redding
1725 Market Street

Redding, CA 96001
Phone: (530) 243-7773
Fax: (530) 243-7774
Downtown Redding Businesses
Shop, Eat, Have Fun Downtown!
2011 Join and Support
If you have reached this site from somewhere out of Northern California: Check out these great sites -
VISIT REDDING         CITY OF REDDING         NORTHERN CALIFORNIA TOURISM  
  Redding News Sources
  Newspaper: redding.com
  TV News & Weather: KRCR
  Community News: A News Cafe
  Downtown Pictures:
  Downtown locales
The World-Famous Sundial Bridge faces Downtown starting at : TURTLE BAY EXPLORATION PARK

A Local Treasure:
Registered as an
Historic Place.
Old City Hall -
Home of
Shasta County
Arts Council.
See the New
Things Happening:
Market Street Promenade
Want to make something happen?
Redding Catalyst may be for you !
Guests & Entertainers of Viva Downtown
events stay at the
HILTON GARDEN INN, REDDING
See what's happing Downtown
and around Redding in the
Record Searchlight DATE Magazine
Enjoy A DOWNTOWN REDDING RESTAURANT Tonight! - Eat and Have Fun Downtown.

Look for the
January 2012
issue of
Enjoy Magazine
at Downtown
locations.
Click on the
picture for more.
Great Things are Happening in Downtown Redding -  Join  your  MainStreet Organization.
 
  January Events in Downtown -
 
   See what's Happening
   At the historic Cascade Theatre:
  
      Cascade Theatre Shows
What A Great Gift!
Look at Downtown Discount Card Here!