Downtown Businesses  Shop, Eat, and Enjoy Downtown
See what's happening around Redding in the Record Searchlight
Entertainment Section
1725 Market Street 
Redding, CA 96001
Phone: (530) 243-7773

Learn More About our Main Street Model:
Guests of Viva Downtown stay at the beautiful Bridgehouse Bed & Breakfast.
We are a volunteer, non-profit group dedicated to enhancing the cultural, social and economic development of Downtown Redding. 

WE FOLLOW EIGHT GUIDING PRINCIPLES

Join one of our  Volunteer Groups

Take a Look - - and Donate to Viva's
Join & Support Program
Downtown Redding is home to
Enjoy Magazine
and
Redding Colt 45s
REDDING AREA NEWS
Newspaper:  Record Searchlight
TV News & Weather:  KRCR
Community News:   A News Cafe
We Love Our Volunteers!
Volunteer at a 2019 Viva Downtown Event.
Contact China Rose Morrison, Volunteer Coordinator
by calling (530) 953-9382
or by email at viva_volunteers@yahoo.com
Cascade Theater Closed through March 2020

     ALERT - DOWNTOWN BANKS, POST OFFICE AND CITY SERVICES STILL OPEN. 
                                 FOR BUSINESS AND EMPLOYEE RELIEF RESOURCES AT A GLANCE GO HERE:

                                WE ARE STRONGER TOGETHER! WE'LL GET THROUGH THIS TOGETHER!     
The Following Restaurants
are providing meals - table and take out: